
SAN FRANCISCO (KGO) -- Deadheads were converging in one last time for the Dead & Company's final weekend concert in Golden Gate Park Sunday.
Early reports say it's been good for the local economy. Thousands of fans are visiting San Francisco and spending money at restaurants and small businesses.
It's the Summer of Love all over again.
Deadheads from all over were meeting up in San Francisco's Haight Ashbury neighborhood for a tie-dye celebration for the 60th anniversary of the Grateful Dead.
"I'm loving it. It's like the psychedelic culture of the country for me. I'm just home honestly," said James Rich from Colorado.
MORE: Dead & Company rocks night 2 at Golden Gate Park with Grateful Dead classics
Sunday marks the third and final weekend concert for Dead & Company.
"We went to the first night, second night. This will be our third night," said Chloe Bevan from Colorado.
Haight Street businesses have been slammed with Deadheads, who were buying up lots of nostalgia.
"It's our busiest weekend of the year so far," said Eamon Doyle from the Welcome Haight & Ashbury store.
Cyril Hackett, owner of The Mad Dog in the Fog, likes the vibe and the crowds ordering up food and drink.
MORE: Dead & Company kicks off concert series at Golden Gate Park to much excitement
"We had to bring in extra food and staff. We brought in a few extra beers as well," Hackett said.
The Haight Ashbury Merchant's Association said it's been planning for this deadhead weekend for a year.
"Streets are packed, stores are full, merchants are seeing a bump in business, which is desperately needed," said Robert Emmons, Haight Ashbury Merchant's Association president.
In a statement, SF Travel said, "This is a strong weekend for San Francisco's tourism industry... The average total demand for hotel rooms in San Francisco is up over 65% compared to last year for Thursday through Sunday."
Generations of Deadheads, bringing the love.
"The whole neighborhood crawling with people here to experience what the summer of love was about," Emmons said.