The week includes special performances at Disneyland Parks, new products and new content

It's World Princess Week, so of course you can expect lots of Disney magic in the coming days to help celebrate!
Kicking things off, Disney released a special video called "All Princesses Make Magic," with music by Grammy winner Jacob Collier. It features two young girls throwing their mom a surprise birthday party, and singing a sweet rendition of "Be Our Guest" from "Beauty and the Beast." They get a little help from their "dad," played by Tony Award winner and voice of Hans in "Frozen," Santino Fontana.
"For over a century, Disney has enchanted audiences across generations with timeless stories that ignite the imagination, and Disney princesses remain an enduring part of our storytelling-inspiring kids and fans of all ages to go beyond dreaming big, to doing big things. We created this special musical brand spot in celebration of World Princess Week, the countless Disney Princess fans around the world, and the limitless power of their imaginations," said Mallory Wang, Vice President of Brand Marketing at The Walt Disney Company.
You can watch the entire video in the player above.
There are plenty of celebrations all week long.
Disneyland Park will host a one-of-a-kind concert called "Disney Princess Concert: Celebrating 70 Years of Disneyland." It'll feature admired Disney Princess voice talent such as Auli'i Cravalho, the voice of the title character in "Moana" and "Moana 2,"; as well as Disney Legends Jodi Benson,voice of Ariel in "The Little Mermaid (1989)", Paige O'Hara, the voice of Belle in "Beauty and the Beast (1991)", and Anika Noni Rose, voice of Tiana in "The Princess and the Frog (2009)."
Additionally, Ginnifer Goodwin, voice of Judy Hopps in "Zootopia (2016)" and the upcoming "Zootopia 2" and Susan Egan-the voice of Megara in "Hercules (1997)" and the original Belle in Beauty and the Beast on Broadway will host performances of Disney Princess Music in front of the iconic Sleeping Beauty Castle at the Happiest Place on Earth.
The concert will be available to stream on YouTube August 29 and later on Disney+.
"LEGO Disney Princess: Villains Unite" is now streaming on Disney+.
On August 27, Benson will be interviewed by creator and princess fan Lauren Paley for a new YouTube video called "Exclusive Journey on The Little Mermaid - Ariel's Undersea Adventure with Jodi Benson & Lauren Paley."
The NatGeoKids YouTube Channel also has some special content, including a look behind-the-scenes at Disney's Animal Kingdom Park to learn from animal specialists about the real-life species that inspired some of the lovable sidekicks of Disney princesses.
A princess-themed episode of On The Red Carpet Storytellers Spotlight is also in the works, that'll be shown on ABC and Hulu.
It's the 15th anniversary of Disney's "Tangled" and a collector's edition zoetrope vinyl is available for pre-order on Disney Music Emporium.
The "Disney Princess Strings: Garden Soirée" album brings a new take to some treasured songs, including "Once Upon a Dream," "A Dream is a Wish Your Heart Makes," "A Whole New World," is available on Spotify, Apple Music, Amazon Music and YouTube Music, among other digital platforms.
And Disney Concerts, along with AMP worldwide has announced Disney's Moana Live-To-Film Concert North American Tour, where attendees will screen the full-length feature of the movie, accompanied by life performances of the songs from this classic movie. The 37-city tour kicks off Friday, October 3, 2025, at the Mayo Performing Arts Center in Morristown, New Jersey.
There's also plenty of merch opportunities for Disney fans.
Disney Consumer Products has some new collaborations, including Jakks Pacific Majestic Dresses and a Pampered Pup set from their Style Collection, princess bracelets from Little Words Project, new DIFF Eyewear princess designs, and Pandora's reimagined Disney Princess rings.
Disney Store will also carry new merchandise including including the new Disney Princess and Sidekicks Squishmallows Box Set, Disney Princess Cakeworthy apparel collection, and the Once Upon a Story Doll Advent Calendar
There's also a collection of princess-themed books, including "Disney Princess: Love School!," "Disney Princess Enchanted Character Guide, the Ultimate Princess Boxed Set of 12 Little Golden Books (Disney Princess) and "Tiana's Perfect Plan."
It wouldn't be World Princess Week without Disney making wishes come true in collaboration with Make-A-Wish. This year, Disney granted wishes for more than 100 kids around the world.
The Walt Disney Company is the parent company of this ABC station.