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The pandemic passion project that grew into a cool business

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Tuesday, November 11, 2025
The pandemic passion project that grew into a cool business

HOUSTON, Texas -- What started as a passion project during the COVID-19 pandemic has frozen into a full-fledged business.

Roks crafts custom ice cube trays with designs ranging from corporate branding to personal monograms and sports teams, most recently collaborating with the Houston Astros.

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